Post By: Molly Esselstrom, Upstream Research™ Marketing Manager
When something is on fire in front of you, wouldn’t you throw water on the flames? What about if your child was in danger; you’d do everything in your power, right? Of course, these are extreme examples so let me put it in a slightly less-dire context.
If you knew there was something in your environment – air, water, soil, etc – putting you and your family at risk and you knew how to help, wouldn’t you?
Our Upstream Reports now provide users with Action Steps where they can view advice and further information about what they can do to improve their health and the health of their family. The risks outlined in Reports are multidimensional and can come in the form of water violations, lead risk, soil contamination, cancer in the area, air toxicity, etc. Our Action Steps help users mitigate risk based on the results of their Report, an important step in empowering users who may be shocked by what is in their personal environment.
While some actions may be straightforward, such as using sunscreen to avoid skin cancer and having children wash their hands after playing in soil, others can be more complicated. Some even suggest users purchase DIY test kits for their water or soil and, even, to contact their local agencies to speak with them about risk in their area.
The main goal with these Action Steps, however, is to make sure people who see risk in their area are also able to see a way to fix the situation and take their health into their own hands.
See an example of these actions steps here.
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